PORT Adelaide is back in the black for the first time since 2007, posting a profit of $211,302 in 2015.

The financial result marks a turnaround of $2.7 million on last financial year.

Chairman David Koch said the development of the Power into a national brand had played a key role in securing the long-awaited profit, as had the move to Adelaide Oval.

"We are sustainable and we are profitable and we see that continuing for the foreseeable future … we've come a long way in three years," Koch said.

"We play … in a national competition and to be sustainable you've got to play in a national corporate competition as well.

"We've seriously targeted that and that's why you see some great Australian brands that operate in South Australia as well, but we've been able to attract the confidence of those big national and international companies."

Kochsaid the club's move into the Chinese market would play a key role insafeguarding the club's continued financial growth.

ThePower aim to play a pre-season game in China during the 2017 NAB Cup, howeverthere remains an issue with infrastructure – simply put, the fields are toosmall.

CEOKeith Thomas also spoke of the need for the club to continue its on-fieldsuccess after a lean 2015 saw the club miss the finals.

Thomaspredicted the coaching group led by Ken Hinkley would aim to deliver a clearerand simpler message in 2016.

"It'svery easy to talk about complacency and getting ahead of yourselves – we don'tthink that happened at all," Thomas said.

"Whatwe think is that we probably tried a little bit too hard in the end and made,perhaps, some of the instructions to the players a little bit complex and wemaybe drifted away from those things that made us successful the year before.

"As youraise the level of sophistication, sometimes part of that is about stripping itback to the be the master of less things but a lot more important things.

"I reckonthat clarity and simplicity of message is going to be really key."

The Power willhold their best and fairest count on Saturday night.