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Latest News

The moment: American Pie's MCG hat-trick

Mason Cox almost single-handedly blew the premiers away

10:49pm  Sep 21, 2018

Match report: Pies stun Tigers to make GF

Collingwood upsets Richmond, enters first flag decider since 2011

10:53pm  Sep 21, 2018

Did Tigers tell a porkie about Dusty's corkie?

THINGS WE LEARNED Champ far from best in shattering loss

10:46pm  Sep 21, 2018

Latest Videos

Treloar kills off the onslaught

10:20pm  Sep 21, 2018

Jack pulls one out of the box

10:09pm  Sep 21, 2018

Huge concerns as Howe limps off

10:05pm  Sep 21, 2018

Prospective Licensee Information


The AFL are welcoming applications from suitably qualified and experienced Respondents to submit an Expression of Interest (EOI) for the 2019 season for the following categories:

Sporting Goods
Phone Accessories
Home Entertainment (DVDs)
Toys & Games

To apply, please download the EOI document and complete the required Stage 1 Key Selection Criteria. Please note Stage 1 applications will close at 5pm Friday May 4th.

Applications are to be submitted by email to

AFL Consumer Products EOI - Stage 1


Thank you and Kind Regards,
The AFL Licensing Team