GEELONG has unveiled a new playing jumper for next year's NAB Challenge.

The club on Tuesday announced a new sponsorship deal with Cotton On Group and through its high-performance sportswear category COAR (Cotton On Active Range) will be the Cats' sole apparel sponsor from November 1.

While the classic guernsey will remain the same for the home and away season, the Cats will wear the short-sleeved rugby top in next year's NAB Challenge.

Developed in partnership with Cats Josh Caddy, Mitch Duncan, George Horlin-Smith and Scott Selwood, the apparel boasts a number of functions, including moisture management and odour control.

The shorts will also feature a "Patty Pocket" after a request from superstar Patrick Dangerfield to have a place to put his mouthguard when lining up for goal.

Hawthorn famously wore the 't-shirt' style in the 2000 pre-season competition.

Daniel Chick in Hawthorn's infamous rugby top in 2000. Picture: AFL Photos