Sydney Swans
Senior Manager, Membership & CRM
 
INTRODUCTION
 
The Sydney Swans aspire to be consistently recognised as one of the best and most professional Clubs in the AFL competition – on and off the field. Integral to the achievement of this goal are our people, as individuals and collectively as a team.
 
When choosing a career with the Sydney Swans you will join a values-based organisation with a dedicated, proud and committed team comprising a fierce desire for ultimate success.
 
You will work in a dynamic environment, receive ongoing professional development opportunities and be rewarded for your efforts. Most of all you will be a part of something of which you can be truly proud.
 
POSITION DETAILS
 
The Sydney Swans are currently accepting applications from suitably qualified and experienced individuals in the position of Senior Manager, Membership & CRM.
 
Reporting to the Chief Marketing Officer in the Club’s Marketing Department, this position will have prime responsibility for the development and implementation of best practice customer retention, acquisition, recognition and reward programs. In addition this position will be responsible for the creation of affinity programs for Sydney Swans existing members, coteries, supporters, new prospects / fans, Team SWANS, AFL related kids/juniors programs and other key stakeholders. This must be built on a strong customer oriented philosophy, integrating CRM, membership and on-line new business development, which is consistent with the Sydney Swans positioning as a premium sporting brand in Australia.
 
KEY RESPONSIBILITIES
 
  • Grow membership and manage the membership program generally.
  • Manage the implementation of the membership CRM database & management systems.
  • Support initiatives to grow match day attendances.
  • Assist the Club to develop new markets (e.g. North Western Sydney).
  • Provide ongoing strategic support to the Chief Marketing Officer.
 
ESSENTIAL REQUIREMENTS
 
  • Sound knowledge and understanding of customer relationship management / service in a professional marketing organisation.
  • Proven track record in database management and systems integration.
  • Customer empathy and service focused.
 
DESIRABLE REQUIREMENT
 
  • Experience and/or exposure to the sporting environment.
  • Demonstrated ability to lead a team in a complex operational environment.
  • Excellent IT/systems capabilities and experience.
  • Understanding of new digital media and web based opportunities.
 
THE RIGHT PERSON WILL BE
 
  • A self starter.
  • Creative – capable of clear independent thinking.
  • Bold and determined.
  • Big ideas / plans / vision.
  • Posses a “can do” mentality.
  • Be a team player.
  • Have a clear understanding of Sydney – an insight to being a “Sydneysider.”
  • Posses a keen interest to set new benchmarks in sport marketing.
 
REMUENRATION
 
The remuneration package is structured to attract high quality candidates.
 
APPLICATIONS
 
Applicants must be legally entitled to work in Australia.
 
Please submit a 1 page letter of introduction and resume to:
 
Via Mail
 
Adam Bowen
Human Resource Manager
Sydney Swans Limited
PO Box 173,
Paddington, NSW, 2021
 
Via Email
 
 
Applications close on Wednesday 17 June 2009.
 
No Agencies Please.
 
Sydney Swans Limited is an equal opportunity employer.
 
FURTHER ENQUIRIES
 
Further enquiries should be directed to Adam Bowen (Human Resource Manager) on (02) 9339 9123.