CONNECTION, inclusion and diversity are the themes clubs are celebrating during AFLW Pride Round this year.

Pride Round will again span two weeks in rounds nine and 10, with all teams having the opportunity to wear their Pride guernseys for a home game.

Check out each club's Pride Round guernsey design and story below.

Adelaide's refreshed Pride guernsey arrives with players helping design the jumper for the first time in club history.

The new guernsey, Adelaide’s first Pride update since 2023, carries the message “as one” and celebrates community, inclusion and belonging across the Crows family.

Teah Charlton, Brooke Tonon, Sarah Allan and former Crow Anne Hatchard all contributed to the final design, which features Pride-inspired symbols to represent the different people, experiences and stories that make up the club.

The Crows logo sits across the front in rainbow colours to symbolise diversity and visibility, while the colours of the Progressive Pride Flag feature on the shoulders of both the navy home guernsey and white clash strip.

On the back, the words “as one” sit alongside a silhouette of people linking arms, highlighting the bond between players, staff, members and fans, and the strength found in bringing different identities and backgrounds together.

“We wanted something that was more connected to the group,” Charlton said. “Having something brand new that we helped create is so exciting. It means a lot to me.”

Tonon said Pride Round was an important reminder that the club wanted people to feel comfortable being themselves.

“Pride is about being proud of who you are, no matter where you come from, and just being able to be your authentic self,” Tonon said.

Brisbane has not yet revealed its 2026 AFLW Pride Round guernsey

Carlton's Pride Round guernsey features a dynamic new design created by Bella Whitaker to celebrate inclusion, diversity and the power of football to bring people together.

The guernsey draws on the colours of the Progress Pride Flag, proudly representing the LGBTQI+ community while reflecting the welcoming spirit that has become central to the AFLW competition.

Abstract illustrated figures feature across the jumper, recognising the many different people who experience, shape and celebrate AFLW football, from players and staff to supporters and the wider Carlton community.

A bold flag motif runs through the design, creating a visual thread of connection and symbolising unity within the LGBTQI+ community, as well as the idea that everyone can find a place in the game.

In a distinctive Carlton touch, traditional skin-tone colours have been replaced with navy blue, linking the guernsey directly to the club’s identity and representing the shared bond between fans, players and the Blues family.

Collingwood's guernsey was designed in collaboration with former Magpies Eleri Morris and Nell Morris-Dalton, and reimagines the iconic swooping Magpie jumper through the colours and meaning of Pride.

The swooping Magpie has long held a special place for Collingwood supporters and now carries a fresh message for AFLW Pride Round.

For 2026, the rainbow colours have been worked through the swooping Magpie and along the borders of the club’s traditional black and white stripes, bringing together Collingwood’s history and its commitment to inclusion.

The design celebrates the diverse identities and stories within the Magpies community, with the rainbow palette representing individuality, visibility and the freedom for people to be themselves.

Midfielder Airlie Runnalls said the chance to wear the guernsey carried extra significance, combining a jumper she grew up loving with a message that extends well beyond football.

“Growing up as a Collingwood fan, we all loved the iconic swooping Magpie jumper, so to now have the opportunity to wear it myself is pretty special,” Runnalls said.

“Having the rainbow colours incorporated into the jumper makes it even more meaningful. It’s a great way to celebrate diversity and create a sense of belonging.

“Pride Round is about more than just the game. It’s about bringing our community together and creating a space where everyone can feel seen, safe and welcome.”

Essendon players Courtney Murphy and Georgia Clarke have put their own mark on this year's Pride guernsey.

The Bombers pair worked together on this year’s design, transforming the traditional red sash into a series of connected chain links that runs across the front and back of the jumper.

Each link is different in colour and detail, with selected words woven through the design to represent pride, belonging and the many individual stories within the LGBTQIA+ community.

Murphy said the concept was built around connection, with the chain offering a new interpretation of an iconic part of Essendon’s identity.

"The main element is the chain running through the guernsey," Murphy said.

"The chain represents connection and the idea that we’re all linked together, regardless of who we are or where we come from.

"A key detail is that no two links are exactly the same, but they all come together to create one chain, which was really important to the concept."

For Murphy and Clarke, designing the guernsey was also a chance to create something that felt authentic to the playing group and meaningful to the wider Bombers community.

"It was a really cool experience, being able to design something that felt authentic to us, but also represented what Pride means within our club and the wider community,” Murphy said.

"We wanted our design to represent that sense of belonging and support for everyone.”

Clarke said the chain was a simple but powerful way of showing both individuality and unity.

"The sash is represented by chain links demonstrating the connection of the LGBTQIA+ community, with words embedded into the links that resonate with the feeling of pride,” Clarke said.

"No two links are the same, as everyone has their own unique story.”

Fremantle has unveiled its 2026 AFLW Pride jumper, with the Purple Army at the centre of a design that celebrates connection, inclusion and community.

The jumper features artwork and messages created by Fremantle fans at last season’s Pride game, where supporters were invited to contribute their own designs for a future guernsey.

Those contributions were collected, scanned and worked into the club’s famous chevrons, creating a jumper that carries the voices, colour and personality of the Freo family.

The fan artwork has also been combined with the original hearts created by Fremantle players and staff, bringing together two important parts of the club in one unified Pride Round design.

Fremantle first wore a Pride jumper in 2022, and the 2026 version continues that story with a design shaped by the people who support, represent and help build the club.

Geelong's iconic Hoops have been reimagined in a Pride Round guernsey design that celebrates love, identity and connection.

The jumper features the rainbow colours of the Pride flag woven through the Hoops in a seamless gradient, blending one of football’s most recognisable designs with a powerful symbol of diversity and inclusion.

The flowing movement of colour represents the fluidity of love and the many people who make up the Cats community, from players and staff to members, fans and families.

Each shade carries its own meaning, but together they form one connected design, reflecting the individual identities, experiences and stories that come together at Geelong.

The Cats’ navy base remains central to the guernsey, grounding the Pride colours in the club’s traditional look while highlighting an ever-evolving football club built on care, respect and belonging.

The message behind the design is simple: love is fluid, it breaks through restraints and connects us all.

Gold Coast's Pride guernsey was designed by players Katie Lynch and Lily Mithen alongside tattoo artist Mady Peters, and celebrates self-expression, community and belonging. 

The design features many small drawings that represent connection, friendship, love and community.

A close friend of Lynch, Peters said it was exciting to help people tell their stories.

“Being invited to contribute to the Suns Pride project was a really special opportunity for me to bring my creative practice into a space that celebrates individuality, belonging and being unapologetically yourself,” Peters said.

“Designing the Pride guernsey allowed me to explore these ideas in a completely different way - creating something that could be worn, shared and seen by a much larger community.

“As a tattoo artist, I am constantly reminded that creativity can be a powerful form of self-expression. People use art to tell their stories, celebrate who they are and feel more connected to themselves and others. That same feeling of connection and self-expression is what I wanted to bring into the guernsey.”

Greater Western Sydney has not yet revealed its 2026 AFLW Pride Round guernsey

Hawthorn's latest Pride Round jumper features a striking abstract adaptation of the rainbow Hawk, reinventing a familiar club symbol through the full colour and meaning of the LGBTQI+ rainbow.

Each colour within the design honours the different stories, experiences and identities that make up the community, while also reflecting the people who shape Hawthorn on and off the field.

Worn with purpose, the guernsey is designed to stand as more than a match-day jumper. It is a visible reminder that football should be a place where everyone feels seen, respected and celebrated.

The jumper also highlights the vast diversity within the Hawks family, from players and staff to members, supporters and the wider community connected to the brown and gold.

Hawthorn said the design reflects its ongoing commitment to creating a safe, welcoming and supportive environment, where individuality is championed and people of all identities feel they belong.

Melbourne's playing group helped drive the Pride Round guernsey design built around inclusion, identity and the impact of the women’s game.

The Demons’ players helped shape this year’s guernsey from the beginning, selecting its structure, colour palette and the meaning behind the final artwork as part of a process that started more than a year ago.

The design reimagines Melbourne’s iconic flame ‘M’, inverting it to create a rainbow ‘W’ in a nod to both the AFLW and the competition’s role in building safe, welcoming spaces for the LGBTQIA+ community.

Words chosen by the players appear on the back of the jumper, capturing what Pride means to the group and adding a personal connection between the design, the team and the wider Melbourne community.

North Melbourne has unveiled its 2026 AFLW Pride guernsey, with 'Bound for Boldness' bringing a colourful new edge to one of the club’s most familiar designs.

The jumper takes inspiration from the iconic Bounding Roo guernsey, reworking the image of the kangaroo into a bold Pride Round statement about movement, momentum and connection.

A large colourful kangaroo bounds across the design, symbolising North Melbourne’s united one-club approach and the idea that players, staff, members and supporters are all moving forward together.

Each stroke within the kangaroo is distinct, recognising the different identities, experiences and stories that make up the Kangaroos community and celebrating authenticity, visibility and belonging at the heart of Pride Round.

The guernsey was shaped through a collaborative process involving players, staff, Minus18 and Pride in Sport, who came together for a creative session during Pride Round last year.

North’s design team then worked with the feedback and apparel partner Kookaburra to bring the concept to life, creating a guernsey that honours the club’s history while carrying a clear message of inclusion.

Port Adelaide will re-wear its Pride guernsey across this year’s Pride Round, reaffirming the club’s commitment to diversity, inclusion and the strength of community.

Originally unveiled in 2025, the guernsey will again be worn in rounds 9 and 10, when the Power face West Coast at home before travelling to meet Brisbane.

The decision to return to the design reflects Port Adelaide’s belief that the message behind it remains enduring, with the jumper continuing to celebrate individuality, belonging and support for the LGBTQIA+ community.

The guernsey honours the club’s traditional strip while introducing a third chevron filled with a colourful wave pattern inspired by the Progress Flag.

Flowing across the shoulders and back, the design represents a flag moving in the wind, with each line bending and blending differently to reflect both individual identity and shared connection.

A rainbow on the front lower left of the guernsey adds a personal player-led touch, featuring words chosen by Port Adelaide’s AFLW squad.

Inclusivity, belonging, love, kindness, respect, freedom and celebration form the rainbow, bringing together the values that underpin the jumper and the spirit of Pride Round.

Port Adelaide captain Justine Mules-Robinson said the playing group was proud to keep representing the story and meaning behind the guernsey.

“Pride Round is such a special celebration, and it’s always something the whole group looks forward to each year,” Mules-Robinson said.

“Inclusivity and creating a sense of belonging for all, regardless of who you love, is something I feel proud to promote and foster through the game.

“I know the group feels proud to continue to represent the story behind the design, and the words that make up the rainbow are really special to us as a playing group.

“We’ll all feel a real sense of pride when we run out wearing it again this year.”

Richmond will bring back its player-designed Pride guernsey this Saturday night, with Kate Dempsey’s bold rainbow tiger claw again taking centre stage against Adelaide at Ikon Park.

Dempsey created the black jumper ahead of last year’s AFLW Pride Round, later describing the opportunity as “a highlight of my career so far”.

The design pares Richmond’s traditional look back to its strongest elements, using the black base to represent the common threads that connect people, while the rainbow claw symbolises the parts of identity that make each person different.

“The black part of the jumper, I wanted it to be strong and bold,” Dempsey told Richmond Media last year. “The black was meant to represent the parts of us that are all quite similar, or the things that we have in common with other people.”

She said the rainbow tiger mark was designed to celebrate the differences people may not always have accepted in themselves, while reinforcing that everyone deserves to belong.

“I’m so proud that the club does Pride Round so well,” she said. “I think there’s this electric feeling around wherever we play, obviously very colourful, very bright, very vibrant.”

For Dempsey, the round carries meaning beyond football, with its message reaching anyone who has ever felt they did not fully belong.

“It really is for everyone, and about total inclusion across the board, and that’s the premise I love,” she said.

St Kilda's 2026 Pride guernsey was designed by players Jesse Tawhiao-Wardlaw and Darcy Guttridge, incorporating the colours of the Progress Pride flag into the Saints' red, white and black tri-stripe design.

The traditionally straight lines of the coloured panels have been re-designed into flowing waves, representing the fluidity of sexuality, gender and identity.

“People from the LGBTQIA+ community have always been part of our club, our game and the St Kilda community,” Tawhiao-Wardlaw said.
 
“This guernsey is about recognising and celebrating that.”

The Saints have also released a Pride supporter t-shirt, designed by artist and lifelong Saints fan Grace Mills, in collaboration with Priest and Guttridge. 

“Being a lifelong Saints fan and a lesbian, Pride Round is really important to me and my community, so to have my club support me and showcase my art has been a really special experience,” Mills said.
 
“It was important for me and the players to create something that felt like one piece and reflected the team, the club and the supporters
 
“I’m super proud of how it turned out and I think it captures what Pride, and Pride in sport, is all about."

"From Acland Street to RSEA Park and beyond, we want everyone to know there is a place for them at St Kilda Football Club," Saints CEO Carl Dilena said.

"Our club has always proudly represented the diverse community that surrounds it. Creating an environment where people feel welcome, respected and able to be themselves is an important part of what we stand for.
 
"Pride Round is an important opportunity to make that commitment visible. Our Pride guernsey is a powerful representation of belonging on the field, while our ally tee gives our broader Saints community a way to stand alongside our LGBTQIA+ players, supporters and community."

Sydney has not yet revealed its 2026 AFLW Pride Round guernsey

West Coast has not yet revealed its 2026 AFLW Pride Round guernsey

Lifelong Western Bulldogs supporter Chelsea Adamson has brought together culture, identity and football in the club’s 10th Pride jumper.

Adamson, a proud Wotjobaluk and LGBTQIA+ woman from Wergaia country, designed the guernsey around the idea of Rainbow Mob, celebrating the intersection of First Nations and LGBTQIA+ communities.

The design reimagines the classic Bulldogs hoops through traditional Aboriginal-style artwork and Pride rainbow colours, creating a jumper that highlights stories and experiences Adamson said are too often overlooked.

“Rainbow Mob is so often looked over, and as a proud Aboriginal woman in the LGBTQIA+ community, I wanted to bring these two worlds together,” Adamson said.

“Bringing in the culture of traditional Aboriginal artwork with the Pride rainbow colours creates awareness for the minority within a minority on a massive platform, which is unbelievable to my community.”

Adamson said the jumper also reflects that coming out and living proudly are not always linear experiences, with the artwork designed to show that journey through movement, colour and connection.

The symbols for man, woman, person and meeting place feature throughout the design, reinforcing the themes of identity, gathering and belonging at the heart of Pride Round.