Australia's best network.
Workplay programs are offered to women athletes (current and former) across AFLW, VFLW and elite umpiring pathways.
What's On
| Program Event Calendar coming soon! |
How to register for a Workplay program
We are excited to share more details soon about the Workplay programs launching in 2026.
Details will include:
Past Workplay Programs
Click the program below to learn more
Media and Broadcast Career Pathways Social Media, Content & Personal Brand AFL Talent Program - GM Football
Making the Call founders Lucy and Emma Race, AFL Digital and the Seven Network delivered a bespoke program designed to support athletes in pursuing career pathways within the broadcast and media landscape.
AFLW players talk to their experience in the inaugural Media and Broadcast Career Pathways Program
"The program created a safe space for everyone to have a voice and get involved. It was great to connect with professionals and players who share a career passion for sports media and broadcast”
“The most balanced program - I enjoyed the activities, expert panels and opportunities to develop hands-on skills. I’m still reflecting on, and utilising the learnings months down the track"
“The program was really insightful and valuable. It allowed us to think more deeply about growing our personal brand and provided useful advice on ways to help boost our content. It was great to meet inspirational and powerful people who are already making headways this area”
Forming part of the AFL’s suite of talent programs, the GM of Football Program equips aspiring talent with the broad and deep skillsets required to be successful in a GM of Football Operations role.
"This program has provided me the opportunity to develop professional skills while still playing at the elite level. I've gained valuable insights into the different aspects of management within a football department"
"We're fortunate as players to have access to opportunities to upskill and uplift professionally. This program has been deep, significant and future focused, and it's been a privilege to be part of"
In the spirit of reconciliation the AFL acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
Up Next
Social Media, Content & Personal Brand Program
Delivered by AFL Media, AFL Marketing, TikTok and Meta, featuring guest social media influencers aimed to support athlete’s personal brand development, sharpen creative content skills and showcase career pathway opportunities that exist across content, brand and marketing.