The story behind the 2025 Sherrin Design
This year’s AFLW Indigenous Round ball, designed by Emma MacNeill, represents our past, current and our future daughters. The circle style shapes on the ball are all joining with pathways representing places; whether it be where we are from, where we have been too or where we are heading. The large U shapes on the ball are the women and men who raised us and who laid the foundations as we grow. The smaller U shapes represent us, the daughters. Deadly strong women who have broken stereotypes, faced changes fiercely and challenged the word "can't." The small circles that feature throughout the background of the design represent our spirit, our hope and our connection to one another that will forever carry on to the next generation and beyond. Emma MacNeill was born in the heart of the Kimberley in an Angra Tural town called Kununurra, WA. Emma is a modern artist specialising in traditional storytelling, with her work inspired by the connections formed by people and her journey into motherhood. through culture and as women.
