• Want to work in the sporting industry?
  • Do you enjoy working collaboratively in an energetic environment?
  • Want to make a difference in the football community?

About us:

WA Football is the peak Australian Rules Football body in Western Australia and plays a key leadership, governance and funding role to football throughout the state, whilst also driving the overall development and growth of the sport. WA Football is a not-for-profit organisation that plays an important role in the on-going development of football across all communities. We are passionate about what we do and the people we work with. Our environment is welcoming, diverse, collaborative and team driven.

Our values: 

Our organisational values are front and centre of everything we do. Every service we provide, every interaction we have, and every employee behaviour provides evidence and validates these values:

  • Integrity
  • Belonging
  • Growth

Working at the WA Football is more than just a job, you will be joining our football family, you will love what you do and the people you work with.


KEY FOCUS OF THIS POSITION (Why this job exists):

To set a consistent standard for and ensuring consistency of delivery across all areas of coaching with an emphasis on building capacity and improving standards within clubs and community coaching networks.

Key Responsibilities:

  • Lead the planning, coordination and delivery of coach education across clubs and community partners, with a key emphasis on player centred coaching. This includes the coordination and facilitation of Elevate courses and Coach Masterclass workshops across WA.
  • Build coach capability through high-quality education sessions, mentoring and ongoing support, with a focus on practical application and long-term development.
  • Promote and embed the use of the AFL national coaching platform and associated education resources across the region.
  • Develop and maintain strong, trusted relationships with club and community stakeholders, acting as the primary point of contact for all coaching-related matters within the region.
  • Monitor coaching participation, accreditation and engagement data to identify trends, gaps and opportunities, using insights to inform decision-making and improve the overall coach experience.
  • Work closely with key AFL, WAFL and State Program staff on the identification and progression of coaches into high-performance pathways and coach academies.
  • Promote and uphold high standards of coach behaviour, professionalism and accreditation, including the proactive management of behavioural issues, game day conduct and any coach-related disciplinary matters.


ESSENTIAL EXPERIENCE REQUIRED TO UNDERTAKE THE POSITION:

  • Silver or Gold Level Coaching Accreditation. (E)
  • Elevate or Advanced Course Completion. (E)
  • Ability to lead and interact confidently with groups of participants and stakeholders. (E)
  • Demonstrative ability to innovate. (E)
  • Strong Computer literacy, along with Social Media comprehension. (E)
  • Able to work after normal business hours and on weekends. (E)
  • Current WA Drivers Licence. (E)
  • WWC card. (E)
  • Excellent written and verbal communications. (E)
  • Demonstrated ability to operate under pressure situations whilst achieving outcomes. (E)
  • A self-motivator, who achieves results autonomously or via teamwork. (E)
  • Good customer relationship/communication skills. (E)
  • Understanding of participation pathways in community sport. (E)
  • Experience in training and development programs and course design. (E)
  • Understanding the various segments of Community Football in Western Australia. (E)
  • A sound understanding of WA Football structure and system. (E)
     

Why work for us:

We facilitate an infectious culture that makes coming to work a rewarding experience.

  • Access to on site gym 
  • Free parking
  • Company laptop
  • Phone allowance
  • Birthday leave
  • EAP service
  • Salary Packaging 
  • Access to professional development
  • Social Club activities


Apply now!

A full detailed Position Description is available upon request by emailing hr@wafootball.com.au. We encourage you to visit our website https://www.wafootball.com.au/

Applicants are required to submit a Cover Letter and Resume online via SEEK to be considered for shortlisting.

Applications close 5.00pm Friday 15th May 2026.

We reserve the right to close applications prior to the closing date.

All applicants will be required to present a current Police Clearance (no older than six months), Working with Children's Card and First Aid Certificate.